Customer Service

  There is a fine line dividing online businesses from traditional brick-and-mortar stores. Low overhead cost, competitive pricing, and instant global presence are some of the advantages of [...]

  Congratulations, now that you have joined the entrepreneurial bandwagon, you’re on your way to building a thriving eCommerce business. But the journey is not easy. You might be [...]

  Consumer psychology is a key influencer in marketing and can be a vital path to increase eCommerce sales. Let’s see how consumer psychology plays a part in driving sales.   Novelty [...]

  As an online business, you must always be looking to boost your eCommerce conversion rate. After all, it’s the conversion rate that counts at the end of the day, translating into customers [...]

  More often than not, eCommerce stores are tempted into offering deals, offers, and discounts as a sales tactic to attract customers and increase online sales. This gets especially so [...]

  Statistics prove that existing customers tend to spend more than new ones.  The probability of selling to an existing customer is 60% to 70%. The probability of getting a prospective [...]

  Customer loyalty is the most prized asset for a business. But building loyalty can be extremely challenging. With the right loyalty program and approach, you can create a stream of loyal [...]

    Product Returns are a big part of the eCommerce business. All eCommerce businesses try to handle it as best as they can, but many handle it incorrectly. A bad returns experience [...]

  Looking for fool-proof ways to drive traffic, convert customers, and increase sales revenue? Putting too much emphasis on generating traffic is not the best idea to boost revenue. Rather, [...]

  Product returns are a part of everyday business for an online retailer. It sometimes seems like the reverse of selling. Instead of selling an item and getting paid for it, you’re paying a [...]